Criteo Uplift Prediction Dataset
Source
- Dataset metadata snapshot: source.md
- Metadata JSON: metadata.json
- Canonical external source: https://ailab.criteo.com/criteo-uplift-prediction-dataset/
Action-Time-Series Notes
- Dataset type: marketing treatment-effect benchmark.
- Temporal structure: logged ad-exposure/customer records; not a rich sequential state trajectory.
- Actions or interventions: binary treatment/control exposure plus visit/conversion outcomes.
- Suitability: useful for one-step treatment-response or uplift modeling; weak for world models because next-state dynamics are thin.